The Rise of Video Marketing

Video marketing is gradually taking its place as one of the most effective marketing strategies in the world today.

Marissa Shelton5 July 2017Big Yak CreativeComment

The Advantage of Video in Training Material

Training material can be designed in such a way that it is fun for the audience while clearly communicating the message intended by the trainer...

Training ContentMarissa Shelton5 July 2017Big Yak CreativeTraining Videos, Training Content, video productionComment

The Importance of Vision in Business

If you’ve ever started a business that failed before, you’re already familiar with the cycle I’m about to layout ...

Corporate, Documentary, Online Video, Training ContentMarissa Shelton5 July 2017Big Yak Creativebusiness, small business, corporate video, video production, corporateComment

The Power of Storytelling to Engage

Storytelling has continued to demonstrate it's power through the generations and it's just as effective today...

Documentary, Online Video, CorporateMarissa Shelton5 July 2017Big Yak CreativeStory, Engage, Communicate, video advertising, video production, video promotion, digital marketing, media, documentary, online video, corporate videoComment

Using Story To Engage Customers

Here are five secrets that have been used by brand storytellers to engage, intrigue, and connect with their consumers emotionally...

Documentary, Corporate, Online VideoMarissa Shelton5 July 2017Big Yak CreativeStory, Communicate, video advertising, video production, online video, small business, corporate video, Branded ContentComment

Branded Content Leading the Way For Corporate

Branded content has to do with learning about consumers and creating a connection with them rather than focusing your attention on the brand itself...

Online Video, Corporate, DocumentaryMarissa Shelton5 July 2017Big Yak Creativevideo advertising, Branded Content, video production, corporate video, online video, documentaryComment

Video as the Fastest Growing Content Medium

The future of content has taken a dramatic turn with the advancement of technology. With an estimated 30% annual growth as predicted by some experts over the coming years, videos will take its place as an important part of our daily life...